Company News, Financial News

Artisinal Brands, Higher Concentrations Move Fragrances This Month

NPD releases new data on Father's Day gifting.

Year-to-date U.S. Prestige Beauty fragrance sales have experienced a 5 percent increase, according to the latest report from The NPD Group, driven by strong growth in men’s fragrance sales (+6 percent)1. While beauty may not be top-of-mind for Father’s Day, research from The NPD Group shows that the men’s fragrance category typically sees a lift around the holiday.   In fact, men’s fragrance sales grew by 10 percent – representative of a nearly $8.0 million gain – during the two weeks leading ...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters